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Until this time last year, I felt paralysed every time I sat down to create content. Staring at blank screen after blank screen, my ideas soon vanished.

But as it turns out, I made the process much harder than it should've been.

I chased perfection, and let's be real, my content sucked too!

Yet now I embrace imperfection, and there's a clear difference every single day.

My content resonates. My voice stands out. Both myself and my business see the benefit.

So today, I'm revealing the counterintuitive content creation approach that makes this possible.

It's so simple, that anyone can do it.

Let's get straight into it...

Creating contennt the hard way

My notes were full of insights. Pages upon pages filled with observations, random thoughts, and breakthrough moments. Yet when it came time to transform these gems into content, something strange happened.

Paralysis set in.

The cursor would blink mockingly on the blank screen. Those once-brilliant ideas shrank, they became shadows of their former potential. And it's all because I was overthinking it.

Then I discovered a radical strategy. A method so straightforward it sounds almost too good to be true...

The bad first draft Method.

Here's how it works: You write. And then you write some more. And then you write even more. No editing. No second-guessing. No internal critic allowed.

Imagine your first draft as a raw, unfiltered stream of consciousness. It's not about creating a masterpiece. It's about getting everything out of your head and onto the page.

Think of it like sculpting. No sculptor starts with a perfect statue. They begin with a rough block, chipping away slowly, revealing the beauty hidden within. Your first draft is that raw block.

So when you start editing immediately, you're doing something dangerous. You're interrupting the flow of your authentic voice. You're bringing in the analytical, critical part of your brain when you should be in pure creation mode.

The magic happens when you let your thoughts flow freely. When you give yourself permission to be messy, imperfect, and completely unfiltered.

But this doesn't mean your final content will be a mess. It means your final content will be more authentic, more vibrant, and more YOU.

That's what you want, right?

My process now looks like this:

• Capture notes throughout the day.

• When it's time to create, open those notes.

• Let the raw, unfiltered thoughts pour out.

• Only AFTER the draft is complete, do I start refining.

The result? Content that feels alive. Content that resonates. Content that sounds like a conversation, not a carefully constructed essay.

This matters more than I can express because your authentic voice isn't found in perfection. It's found in the messy, unedited, real moments of creation.

So when you embrace this same process, you're not stripping away your uniqueness. Instead, you leverage the full potential of every perspective you share.

Key Takeaways

1. Overthinking kills creativity

2. Embrace the bad first draft.

3. Write without editing

4. Your authentic voice emerges when you stop trying to control every word.

5. Editing comes AFTER the initial creation.

Moral of the Story:

Moral of the Story

Perfection is the enemy of progress.

Your ideas matter more than your fear of imperfection.

Start creating. Start now.

Then everything will fall into place.

Until next week,

Ryan